Obviously website owners want their users to enjoy their encounter, and website animation can enhance the user experience. Animations range from informative visual cues to those designed to make the user happy. Website animations are very popular, with a great variety of uses, and many successful companies use them to great effect.
Every website animation plays a certain role; principally, to draw the attention of the user. The following list created by our team behind Slider Revolution explores some of the most impressive and smooth animations available on current websites, promoting a variety of products.
“We are a house of creativity” is their greeting, and as you scroll through the website this becomes obvious. Companies such as Mojang display their use of animation, or you can simply be redirected to the “get to know us’’ page.
The transitions are done with a simple change of the background color.
The animations on this page are caricatures, and scrolling through it reveals what the site offers. By clicking any image, you’re redirected to one of the services they offer.
The first thing you can see on this site is the simple animation of the company’s logo. No matter which page you decide to go to, this animation will be present, perfectly matching the character of the brand.
Ultima Gstaad Switzerland
The homepage has animations everywhere, and as you scroll through it, the background color smoothly changes. If you hover over the telephone number or the location tab, another simple animation will appear.
This homepage is beautiful, and as you move your mouse, a small circle follows, with some colored dots also appearing. When you hover over any option, an image will appear.
Wonderful Weekends Festival
The website showcases an array of beautiful animations. Every option on the page moves. Once the page loads up, you’ll get a small pop up telling you when an upcoming festival is scheduled.
The page is fully interactive. When you first visit, you can click on any part of the page, and an animation will play.
Yuko Higuchi x Gucci
The animations on this page are amazing. You can actually play a puzzle game before you shop for clothes.
The little arrow that is bouncing on the bottom of the page is really simple and very user-friendly.
We are ZIZO
The website of ZIZO is incredible, and appears as a video game. The whole homepage resembles an interactive adventure.
The purpose of this company is to advertise attractive houses all over the world, and their website reflects this aim, with very smooth animations.
The first thing you’ll see when you visit this website for the first time is the Pete Nottage logo, followed by a sea with many buildings on top of it.
Thibaut Foussard – 2020
After the page has finished loading, the developer’s name will appear with circles behind it. You’re prompted to scroll down, where you’ll find even more stunning animations.
The top part of the page has excellent animations, featuring monster-like animals.
On this site you can convert different files, using subtle animations. Only three steps are involved and each one has a blinking glow around the number.
This page has some amazing animations, including an animated logo when it is loading. As you scroll through the site, you’ll see many different animations, and your mouse will become a dot with a circle around it.
Gucci Mascara Hunt
This page is virtually a 3D game. It is a mix between mini-golf and bowling and the aim is to grab as much mascara as you can. This is an amazing ad campaign.
Blizzard: Warcraft III Reforged
When the page loads, you’ll notice that there are cutscenes and gameplay in the background. The title of the game is on top of the animation. This is really nostalgic for all old Warcraft players.
The page for this Italian musician is interactive, with animations almost everywhere. When you hover over anything, it will have a small, subtle animation.
The Digital Panda
On this site, you’ll find a multitude of 3D pandas, after you’ve visited the interesting loading page. There are also some easter eggs on the mobile version.
This animation immediately shows the viewer the point of the page. The benefits of the product are made obvious using the animations.
Le Studio Digital
This is a compact and simple page. As you click around and explore the page, you’ll view very attractive and creative animations.
The initial view on the page is a beautiful vista of Corfu, Greece. As you scroll through the page, the animations are really simple, which fits the whole image of Corfu.
Corebook has built an excellent homepage in dark mode. As you scroll down, some excellent animations ae revealed. The web designers found a great way to contrast the dark gray heroes on a black page.
Rémi Clauss | Portfolio
Upon loading, the site offers visual animations when you hover your mouse. The site is in French, with really simple and interesting animations.
After the page has finished loading, you can simply watch as the animations slowly pass, and appreciate the page’s purpose.
MA True Cannabis
The page has amazing animations from its inception and throughout the website, which encourage scrolling.
Rogier de Boevé – 2020
The website greets the visitor with a beautiful animation of a polygon. As you scroll down that polygon transforms into different shapes and colors.
Vedran Badun Adventures
The animations of this website are beautiful. The first image on the homepage is a small clip of a sea, and your mouse even turns to a dot.
The animations on this website are original and memorable, using an excellent color palette. The most interesting animation is the credit card which travels as you scroll through the page.
The use of blue and white throughout the site is outstanding. As you scroll through the homepage, different texts will pop up and disappear once you scroll up.
M PREZ – PowerPoint Agency
This website has some unique animations. As you scroll through, the name M PREZ starts to disappear until there’s only M. Then M is followed by different company names, along with some beautiful pictures.
The first thing you see on the page is a very eye-catching, somewhat scary animation. The next animation is a pitch-black hill, found on the bottom.
This is another great site by ULTIMA. As you scroll through, the background changes color, and, as you hover over any picture, it moves slightly.
The animations of this homepage are simple and very smooth. While you scroll down, different text pops up, allowing the viewer to focus on the text in front, rather than the one under it.
Postcards from Isolation
A cute animation appears once the website loads. A pack of postcards explodes, which are scattered all over the screen. While these are passing, your mouse becomes a compass.
Blu Homes has a simple homepage with a video playing in the background, which is a recurring theme on the entire website. All the pages have a similar video on the top.
Lucas Perret – Portfolio
This is the very creative portfolio of a web designer, featuring plenty of animations, videos and photos throughout the site.
Once the site loads, the site prompts you to play a 3D game. You need to choose a submarine and collect as many coins as you can.
This website appears to be drawn with a pencil on a piece of paper. As you scroll down, the page starts to build itself. When you scroll up again, the animations are reversed, thus the page deconstructs itself.
Myles Nguyen’s website has a simple background in an ageless old-school style. As you scroll through, many intriguing animations appear.
ARTËM | Creative Developer
This is a developer’s website, which opens in pure black, then the user will interact with it to see some really well-made animations.
The Beauty of Brewing
This is a really stunning homepage, with plenty of unique animations, ranging from different backgrounds to buttons and icons and a range of beautiful images.
Darko Bratina Experience
As you interact with the website, you’ll notice a video playing in the background. The creator also added some text to tell his background story.
This is a beautifully created website. As you scroll down, different text and pictures greet you. There’s an animation on the bottom right that looks like a spinning vinyl.
Bicycle Speed Shop
The bicycle rider animation on the top of the homepage is memorable.
The best feature of this website is that as you scroll, it looks like it glitches. This is a truly amazing animation by the developer.
This website from ULTIMA has the best animations of all of their websites. On the top of the page, there are many pictures from all the different ULTIMA locations. This animation is simple, but effective.
Thermodo’s website is an example of web design excellence. It has a range of different effects including animated backgrounds.
This website has a variety of different and amazing animations.
This website has a creative web development team, who have designed a hero for the top of the homepage. He has a smooth and impressive animation when you hover over him.
Build in Amsterdam
You can navigate through the site by just clicking on the arrows on the bottom of it. Once you hover over any picture, you’ll get an interesting text.
Next Level Fairs
This website has many little amusing animations. The loading page is excellent and when you move your mouse, everything moves around it.
This site is really unique, promoting the idea of discovering the inner beauty of four alluring women, through some amazing and really creative animations.
BASIC Culture Manual
This website is so full of great animations that they need a warning before entry! There isn’t a single point on this page without an animation.
Dean Bradshaw Photography
All of the pages of this website have many realized animations. Hovering over any photo or any video will produce an intriguing zoom effect.
Enjoying this website requires a pair of headphones or speakers, and when you have everything connected, be prepared for an amazing website experience.
The initial page abounds with animations, then once you start moving your mouse, a small dot will follow it around. When you scroll down, you’ll find even better animations and some GIFs.
Castor & Pollux
Immediately when you enter this site, you’ll find some really effortless animations, and well-displayed content and a transforming cursor.
Rino & Pelle
Appealing animations are your introduction to this website. As you continue to scroll down, some texts will appear and everything you hover over has a zoom effect.
This is an excellent production from a really good web development team. Scrolling through the website is a joy. There are plenty of different animations, ranging from pictures to texts.
Jon Corbett – Portfolio
You can interact with everything you see on the site. The developer’s choice of colors is very appealing and the animations are slick.
This website features appealing animations, such as the dog on top of the page follows you through the site. While scrolling, it gets closer to you.
Louis Ansa is a graphic designer, and his website portfolio is full of beautiful animations.
This website has an interesting cursor effect, and some appealing animations.
The animations are very intriguing, and when you start hovering over different areas and interacting with different parts of the site, you’ll see many more.
ANIME “OBSOLETE” Official Site
The loading page is good on this website with many fluid and appealing animations.
Starting from the top of the page, you’ll observe an abundance of videos playing in the background.
Entry to the website reveals many different animations. Just stay idle and let them all glide through your screen. You can also interact with lots of buttons.
The website of this creative web studio is beautiful with elegant, and fluid animations. You’ll enjoy interacting and scrolling through the site.
This is a great portfolio of the front-end developer Jesper Landberg. While scrolling through his page and hovering over the pictures, you’ll see some great animations.
Limnia Modular Fine Jewellery
This excellent website has plenty of great animations.
World Champion Amsterdam
Entry to the website reveals some excellent animations, and navigating through it, produces even better animations.
This homepage is very appealing and scrolling down, you’ll notice there’s a really amazing diving animation on the side.
Jam3 – FWA 100
After the page’s finished loading, you’ll experience some very attractive and elegant animations.
This website contains the portfolio of Kenta Toshikura, a Japanese web designer/ front-end developer. The homepage has some really interactive animations that continue to improve as you navigate.
This interactive website has a multitude of animations.
This website has some amazing, yet simple and fluid animations that are really simple.
Lusion has a beautiful website, with many unique animations, everywhere on the site.
Bruno Simon Portfolio
This is the portfolio of Bruno Simon, a great freelance creative developer. The whole website is an exciting interactive 3D game, in which you navigate a little red SUV.
Victoire Douy – Portfolio
On Victoire Douy’s portfolio, you’re greeted with the quote, “Behind every successful machine, there is a woman”. The animations are very attractive and elegant.
This website’s one page design is excellent, and the very sleek movements bring a deft touch to the website.
This website contains simple but attractive animations. As you scroll down, all the text and photos will appear.
MST – We create digital stories
All you need to do on this site is remain seated and let it do its magic. There’s a showreel with animations that automatically goes to the next one in a preset timeframe. This is an interesting example of an animation that enhances the user experience.
As you scroll down, the name of the owner of this portfolio,Vincent Saïsset, passes through your screen.
On this page, you’ll get to see some of the most beautiful pictures from the magazine iFly. The transition is really smooth while scrolling through them.
This website has some stunning GSAP animations. All of his products are really fashionable and his website follows suit.
The first thing you see on this page is a beautiful video in the background. You can click ‘next’ (on the bottom right part of the page) to continue to the next two equally stunning videos.
Humbert & Poyet
After the site’s finished loading, you can simply use your scroll wheel to scroll down. As you do that, you’ll see some amazingly smooth transitions from image to image.
This website keeps you entertained for ages, with its super sleek transitions and animations.
The first thing you observe on the site is an animation of a few skyscrapers. When you scroll down, it’s like you’re changing pages, which is a great effect.
This more serious, although entertaining, website uses cartoonish animations, to reveal some violent situations and scenarios.
This incredible site has myriads of different and enticing animations all over the whole homepage.
This website requires your speakers to be turned up, for an enhanced experience. Your cursor turns to a small (sort of) circle, which is interesting.
Ending thoughts on these website animation examples
These were just some of the most amazing animations available for viewing and enjoyment. Web creators have succeeded in making websites look incredible with some awe-inspiring animation techniques.
All web creators want to make the best website, using effects that represent the real value of the product being sold. This can sometimes be intimidating. However, if you follow the work of the websites above you should be able to replicate their efforts.
If you enjoyed reading this article about website animation, you should read these as well:
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- Amazing homepage slider examples
- What is the Ken Burns effect and how to use it on a slider
- Here’s how a video slider can take your website to the next level
- The most innovative and creative websites
- Amazing Photography Portfolio Examples
- The best graphic design portfolio examples