Why is Slider Revolution 7 a paid upgrade for one-time payment license users?

Slider Revolution 7 is a brand-new product, built over three years.

• We rewrote the visual editor, rendering engine and template system from scratch—no recycled code, no quick-fix add-ons.
  
• The one-time fee you paid helped us improve SR for almost a decade, but it couldn’t fund the three-year rebuild or support the decade of updates ahead.
  
• The steady revenue from our yearly licences is what made SR 7 possible—and it’s what will keep new features, security hardening and real-human support coming.
  
• In short: a single payment fuels yesterday’s code; an affordable yearly plan powers tomorrow’s.

(Approx. €0.84 per site / year on the Scale plan.)